Beth Ashton is an award-winning head of audience, currently working for The Independent in London.Â
She has more than ten years experience building and developing audiences using social media, SEO and content strategy and has built communities from thousands to millions.
EXPERIENCE
Background & Expertise
The Independent
HEAD OF AUDIENCE
Driving growth across The Independent. Managing a global team of audience editors in the UK, US and Asia.
Manchester Evening News
HEAD OF AUDIENCE
Developing and building the social media strategy for the Manchester Evening News. During this time I raised over £1 million for charity on two separate occasions and grew community from hundreds to millions
The Telegraph
HEAD OF AUDIENCE AND SUBSCRIPTIONS
Developing the social media strategy for The Telegraph across all platforms, including Facebook, Twitter, Instagram and Snapchat. Driving subscriptions and registrations, managing SEO, communitys and social
EDUCATION
MA in Interactive Journalism
CITY UNIVERSITY, LONDON
Studying SEO, social media, community growth, media law and more.
BA English Literature and Language
UNIVERSITY OF LEEDS
Studying English Language and Literature at Leeds University, where I was also a member of women's rugby and the LGBT society
PROJECTS
BETH ASHTON ON FREELANCE POD
The Telegraph's head of social, Beth Ashton, on her career to date and news in a multi-platform age.
CONSULTANCY SERVICES
SEO AUDIT AND STRATEGY
A qualitative and quantative analysis of your current SEO - and how to improve it
DATA ANALYSIS FOR AUDIENCE
Detailed analysis of opportunities you are missing across social media and SEO that could help you to meet your goals
FULL SOCIAL MEDIA STRATEGY
A full analysis and plan for improving your social media output across all channels - including quick tricks and tips and longterm development
CONTACT ME
I will endeavour to get back to you within one working day